join the merry pond

Welcome to the Frogs in Mugs Verein! We're on a mission to help families trade daily friction for real connection through the science of play and empathy. By hopping into our pond, you're supporting this goal – and joining a village of parents who believe that the way we connect with our kiddos today shape the relationships and communities of tomorrow.

A PLAYFUL IMPACT

Help us create more playful tools that bring families closer: physical games, community events and digital resources.

donate via TWINT

SWEET PERKS

Get special discounts and early access to our new Froggy ideas. Plus, free entry to our monthly community meetups! :)

become a member

TOGETHERNESS

Join our kind, inspiring community for parents in Zürich who value attuned parenting in everyday life.

our WhatsApp group

who we are 👋

Meet the play advocates behind Frogs in Mugs – bringing together real family life, child development insights, and a lot of playful thinking.

Co-founder | Play Creator

Alexandra Teleru

Blends storytelling with ideas from pedagogy, psychology and everyday life with kids to make family moments more fun and connected.

Co-founder | Play Researcher

Rosalía Guerrero Cantarell

Translates complex research on playfulness, empathy, and bonding into joyful tools for everyday family life.

UX Researcher & Anthropologist

Iulia Mocanu

Brings a cultural anthropologist's perspective and deep empathy to user research, making sure our resources truly meet families' needs.

Scientific Advisor

Prof. Dr. Corina Wustmann Seiler

Professor of Educational Psychology at the Zurich University of Teacher Education and expert in children's playfulness.

hop along

We would absolutely love for you to be a part of our Verein.

Becoming a member is easy – fill out the quick sign-up form below and officially join our merry Frogs in Mugs family!

become a member

*Curious about the details? Read our official Statutes and Membership Details.